# Why Aren't My Ads Running?

> Fix ads that aren't running in Revnu. A Google Ads connect that didn't finish, no ad account found, ads paused at or near the monthly budget, a campaign waiting for approval, LinkedIn page access, no usable Meta ad account, the TikTok minimum, and a missing outcome. Each with the fix.

Canonical: https://revnu.com/docs/ads-not-running
Last updated: 2026-11-08

Most ads get moving again with one quick fix. Check these three places first, then find your symptom below.

### 1. Check the ad row in Connections

Open **Connections > Advertise**. Each ad row says what it needs, such as **Reconnect** or an account to choose.

![Connections, Advertise group: the ad platform rows, with LinkedIn Ads connected and a Disconnect button](https://revnu.com/docs/screens/connections-advertise.webp)

### 2. Check the budget on Ads

Click **Ads** in the sidebar and look at the **Spent This Month** band at the top of **Campaigns**. If it says **Launches paused**, see [everything paused at once](#everything-paused-at-once).

![The Spent This Month band on Ads: this month's spend against a $3,000 monthly budget, Edit Budget, and impressions, clicks and outcomes](https://revnu.com/docs/screens/ads-spent.webp)

### 3. Check Review

Open **Review**. A new campaign waits there for your approval before it launches.

## I clicked Connect on Google Ads and nothing happened

The connection didn't finish, usually because Google's sign-in or permission screen was closed before you allowed access. Nothing was connected. Press **Connect** again, pick the login that can open your ad account and allow the permissions Google lists. See [connect Google Ads](https://revnu.com/docs/connect-google-ads.md).

## Revnu says it can't find an ad account

| Platform | What it says | What to do |
|---|---|---|
| Google | "No advertising account was found for this Google login." | Add the Google user you connected to the ad account in Google Ads, or pick a user who's already on it. Then press **Connect** on the **Google Ads** row in **Connections > Advertise** again. Each connect looks for ad accounts afresh. See [connect Google Ads](https://revnu.com/docs/connect-google-ads.md) |
| Reddit | Reddit is connected, but "this business does not own an ad account yet" | Create the ad account under your own Reddit Business, and Revnu runs your ads from it. See [connect Reddit Ads](https://revnu.com/docs/connect-reddit-ads.md) |
| TikTok | TikTok is connected, but "no ad account was shared" | Reconnect and tick the ad account on TikTok's page. See [connect TikTok Ads](https://revnu.com/docs/connect-tiktok-ads.md) |
| X | **Finish Setting Up X Ads** | X shows the account once billing is set up. Finish billing in X Ads. See [connect X Ads](https://revnu.com/docs/connect-x-ads.md) |
| Microsoft | Microsoft is connected, but "this login has no ad accounts yet" | Create one, or reconnect with a user who has access. See [connect Microsoft Ads](https://revnu.com/docs/connect-microsoft-ads.md) |

> **Note:** Each ad account is yours. Create it with your own login and card, and Revnu runs the ads from there.

## Everything paused at once

Reported spend got too close to your **Monthly Ads Budget**, so Revnu paused every campaign. The **Spent This Month** band on **Ads** says **Launches paused. Resume**.

### 1. Raise the budget if you want to spend more

To spend more this month, press **Edit Budget** beside **Spent This Month** and raise it.

### 2. Press Resume

Press **Resume** after **Launches paused**.

### 3. Turn your campaigns back on

Approve or resume the campaigns you want running. They stay paused until you do.

> **Note:** They stay paused into the next month until you resume them, so nothing spends without your say. See [ad budgets](https://revnu.com/docs/ad-budgets.md).

**Why did my ads pause right after I launched them?**

The daily budgets of your live ads already use up what's left. Revnu keeps room for a day of the extra spend Google, Microsoft, Meta and TikTok allow, so four TikTok ads at USD 20 a day need about USD 100 of room. Raise the budget or run fewer ads at once. The worked example is in [ad budgets](https://revnu.com/docs/ad-budgets.md).

## My campaign says it's waiting for approval

Revnu builds every campaign paused. Launching, resuming and adding money always wait for your yes. Approve it in **Review** or in chat, or open the campaign on **Ads** and press **Launch Campaign**. Approving a learning budget doesn't launch anything either. On Pro, **Ad Tests** starts on **Ask Me First**, so each new test waits for you too.

## A draft on Campaigns won't go live

Revnu's drafts sit on **Ads > Campaigns** with a switch. Flipping it says what's missing:

| What it says | What to do |
|---|---|
| **Connect** and the channel's name, such as **Connect Meta Ads First** | That channel isn't connected yet. Press **Connect**, finish the connection, then flip the switch again |
| "Set a monthly ads limit first, so Revnu knows the most it may spend." | Press **Set Monthly Limit** and save a Monthly Ads Budget |
| A reason the channel can't start a campaign yet | Fix what it names, such as a missing outcome or ad account, then try again |

Once you enter a daily budget and press **Go Live**, Revnu builds the ad and turns it on, then tells you in chat that it's live or exactly what stopped it.

## Revnu mentions LinkedIn "image access" or "page access"

LinkedIn lets a company page's admins post as the page and upload its ad images, so the person who connects LinkedIn Ads needs to be one. Make them a page admin in LinkedIn, or have a page admin reconnect from the **LinkedIn Ads** row in **Connections > Advertise**. See [connect LinkedIn Ads](https://revnu.com/docs/connect-linkedin-ads.md).

## Meta says no usable ad account was found

The Facebook login you connected can't see an active Meta ad account. Assign it to the ad account in Meta Business Settings, then press **Reconnect** on the **Meta Ads** row in **Connections > Advertise**. See [connect Meta Ads](https://revnu.com/docs/meta-ads.md).

## My TikTok budget is too small

TikTok won't serve an ad group below USD 20 a day, and an account in another currency has its own floor that TikTok enforces. If your monthly budget can't cover that, raise it or run fewer TikTok ads at once. Every channel's floor is in [ad budgets](https://revnu.com/docs/ad-budgets.md#what-is-the-smallest-budget-each-channel-will-run).

## Revnu says it needs an outcome before it can launch

Ads need to know which result counts. Set up a purchase, trial start or booked call under **Revnu Tag** in the **Ads** sidebar. Once one is set up, Revnu builds the campaign and it goes live when you approve it. Reddit saves drafts from then on too. No developer? [Set up outcomes](https://revnu.com/docs/set-up-outcomes.md) says what works without one.

## Launch was refused because of billing

The ad platform needs a working payment method on your ad account. Set up billing in the platform itself: Reddit Ads, X Ads Manager or TikTok Ads Manager. Revnu passes on the platform's own wording and keeps building paused drafts meanwhile. For Reddit, see [connect Reddit Ads](https://revnu.com/docs/connect-reddit-ads.md).

## The campaign is live but shows no impressions

| Why | What to do |
|---|---|
| Under review | Microsoft reviews new ads, usually within a business day. Other platforms review too. Revnu passes on any rejection in the platform's words |
| Rejected by Meta | Hover the ad on **Ads** to see Meta's reason. In a paused draft, Revnu can remove that one ad or swap in a corrected one without rebuilding the campaign |
| Still learning | On a new account, a Reddit or TikTok campaign either bids for clicks or bids for a result its Pixel is still learning. Results pick up as the platform learns |
| The row says **Reconnect** | The connection expired. Reconnect it in **Connections > Advertise** |

## Still stuck?

Ask Revnu in chat, for example "why aren't my Google ads running?". It reads the account and names the one thing that blocks. Or see [get help from a person](https://revnu.com/docs/get-help.md).

## Frequently asked questions

### Why did all my ads pause on their own?

Reported spend for the month, plus room for a day of platform overspend, reached your Monthly Ads Budget. Raise the budget if you want, press Resume in the Spent This Month band, then approve the campaigns you want running again.

### Why did my ads pause minutes after launch?

Their daily budgets already use up what's left of your monthly budget, once Revnu keeps room for a day of platform overspend. Raise the monthly budget or run fewer ads at once.

### Why can't Revnu see my ad account?

Usually you signed in with a different user than the one on the ad account, or the platform hasn't shared it yet. Each connect page lists the fix for that platform.

### How do I run Facebook ads in Revnu?

Connect your Meta ad account on the **Meta Ads** row in **Connections > Advertise**. Revnu runs Facebook and Instagram ads that optimize for clicks, or for an event your own pixel receives. See [connect Meta Ads](https://revnu.com/docs/meta-ads.md).

### Will Revnu restart my ads next month?

Your ads restart when you press Resume and approve them. Ads paused at the budget stay paused until then, so nothing spends until you say so.
